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Olympics 2024
A school branding project for designing marketing graphics for Surfing at the 2024 Olympics Summer Games in Paris.
The set includes
Content Map
The content map navigates through four key categories: the Olympic movement, the IOC, the Olympic Rings, and Summer 2024 expectations. Its design, employing vibrant blue and yellow hues, vividly captures the lively energy and laid-back essence synonymous with summer sports.
Poster
The "CatchThe Wave" poster extends heartfelt gratitude to the elemental forces behind surfing, highlighting the awe-inspiring power and grandeur of the ocean. It symbolizes the deep bond between nature and surfers worldwide, where the merging of wave and board epitomizes strength, grace, and the unity of all elements in the vibrant dance of surfing.
Brochure
The brochure "Surf The Wave - Catch The Moment" vividly encapsulates the exhilaration and vibrant essence of surfing, a highlighted sport in the Olympic Summer Games. Using diverse blue hues and intricate visual elements, it presents a dynamic and multi-dimensional design that embodies the spirited values of summer and dynamic energy.
Informative Sculpture
The Informative Sculpture is crafted of blue transparent glass papers to mirror the captivating contours of ocean waves, symbolizing their pivotal role in shaping the sport of surfing. A bright yellow surfboard rises on the surface of the waves, implying how humans and nature are inextricably linked. The concept conveys the essence of harmony and unity between the sea and the surfer.
